Posted by mjspackaging mjspackaging on under General

What are the Advantages of Flexible Packaging

Flexible packaging has become very popular and is now used not only for solids but also for liquids and pastes. While it is primarily used for various food products, it is also used for healthcare and beauty products. Often, manufacturers change their traditional packaging from rigid containers in glass, plastic, or metal to flexible options that offer a wide range of options.

Benefits

Flexible packaging has certain advantages over traditional forms of packaging like:

· Higher convenience – packets are use and throw, though the consumer should ideally put them for recycling.

· Ease of use – packets are easy to open.

· Uses less packaging material – there is little or no wasted space inside the packet and it is just big enough to hold the product.

· Less storage space required – this directly impacts warehousing, distribution and transporting costs.

· Enhanced marketing appeal – flexible packaging lends itself to better color printing and graphics, making it more visible.

· Improved barrier properties – this kind of packaging has good barrier properties that make it less likely to be tampered with and is more pilfer proof.

· More eco-friendly – consumers actively seek out eco-friendly packaging and flexible packaging uses less energy to produce and has a reduced carbon footprint.

· Cheaper option overall – when compared to rigid containers, flexible packaging is much cheaper, thus enhancing profits.

Larger quantities of products can also be packaged in flexible packaging as they come with re-closable seals, zip-locks or open-able spouts, depending on the products, ensuring product freshness for a longer time. Among the options are:

· Foil

· Plastic (including PP, polyethylene, metalized polyester and others)

· Stick pack

· Clear lamination

· Film

· Flexible foam

At M. Jacob & Sons we offer a range of packaging options including the latest, using modern technology, in flexible packaging. We can help you zero in on the kind of packaging that is just right for your products and help you with designs, labels and printing options so that you make waves when you launch your products.